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Drowsy Driver
195Likes
46,368Views
2018Nov 1
DROWSY DRIVER. It’s time to stop. Take a break. Up to a quarter of fatal crashes are due to tired drivers falling asleep at the wheel. The AA Charitable Trust and FIA Foundation are raising awareness of the dangers of driver fatigue with a new ad by adam&eveDDB #Drowsydriver Directed by Big Red Button from Biscuit Filmworks UK. Other credits Client: Edmund King, AA President (@AApresident) Chief Creative Officer: Richard Brim Group Executive Creative Director: Ben Tollett Copywriter: Alex Lucas Art director: Jon Farley Planning Partner: Nick Hirst Planner: Tom Sussman Managing Director: Paul Billingsley Account Director: Rob Jones Account Manager: Charlie Simpson Agency Producer: Hannah Needham Executive Producer: Hanna Bayatti at Biscuit Filmworks UK Producer: Camilla Cullen Editor: Nick Allix at The Playroom Post-production: Electric Theatre Collective Audio post-production: Neil Johnson at Factory Studios Music Production: Goldstein

The AA

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