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A successful nonprofit organization has diversified funding streams, and individual donors play an important role. If you or your organization is new to individual giving, this webinar recording is for you.
In this video, we'll provide you with an overview of the fundraising landscape and walk you through the key components of an individual giving program.
Access the training's deck and handout at http://bit.ly/IntroIndivGiving_Handouts
Recording date: October 17th, 2023
Use the following bookmarks to jump to sections of the training:
Getting Started
00:10 Introduction
03:13 Defining key terms like fundraising program and annual giving
05:57 Overview of the philanthropic giving landscape in the US
Building Your Strategy
13:08 Cause selling model for fundraising
22:20 Donor pyramid explained
24:51 Creating a fundraising plan
33:48 Assessing your organization's assets
Engaging Donors
46:19 Updating your Candid profile
46:52 Seals of Transparency
Wrapping Up
50:39 - Q&A…...more
A successful nonprofit organization has diversified funding streams, and individual donors play an important role. If you or your organization is new to individual giving, this webinar recording is for you.
In this video, we'll provide you with an overview of the fundraising landscape and walk you through the key components of an individual giving program.
Access the training's deck and handout at http://bit.ly/IntroIndivGiving_Handouts
Recording date: October 17th, 2023
Use the following bookmarks to jump to sections of the training:
Getting Started
00:10 Introduction
03:13 Defining key terms like fundraising program and annual giving
05:57 Overview of the philanthropic giving landscape in the US
Building Your Strategy
13:08 Cause selling model for fundraising
22:20 Donor pyramid explained
24:51 Creating a fundraising plan
33:48 Assessing your organization's assets
Engaging Donors
46:19 Updating your Candid profile
46:52 Seals of Transparency
Wrapping Up
50:39 - Q&A…...more